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Mailing Lists
New methods of list acquisition, management, and integration can make your mailing more efficient and more effective. Having an accurate and highly-targeted list, whether it’s a customer, business, or residential list, saves you money by weeding out the people less likely to respond to your message and mailing only to people who, through demographics, geography, lifestyle, or behavior, make up your ideal audience.
Acquisition, Management, Integration Whether you’re choosing a new list or wanting to enhance a current list, an investment in accuracy and targeting is critical. This is true whether you’re mailing to consumers, donors of a non-profit organization, or business people. We can help refine and clean up your in-house lists, as well as analyze the lists you may currently rent. Testing the efficiency of your lists throughout a mailing is also a service we can provide.
Customer, Business, Residential We can select lists based on any imaginable criteria. If you need a customer or residential list, we can select it by name, address and phone number, as well as demographics, geography, lifestyle, and behavior. From a database of over 120 million households and more than 185 million individuals, we can create your ideal list. You can reach new homeowners, people who have recently moved, or new borrowers. You can also select your list based on zip code, drive time or proximity to your location. For business lists, we can target decision makers by executive name, position, number of employees, sales volume, email address, and telephone number…practically anything you can think of! Because we partner with the industry leaders in business lists, we can do this for over 18 million individual companies and more than 5 million senior and middle management executives by title. No matter what audience you’re after, we can find them.
Demography, Geography, Lifestyle, Behavior We can define and identify the types of people who work best for your mail projects, generating the best ROI. Choosing people based on who they are, where they live, and past and predicted behavior essentially lets you cherry-pick a list that will suit your specific mailing project. Using this information in conjunction with our digital printing solution, we can take your lists and (with the right database information) send every person on your list a personalized mail piece, specifically tailored to generate a positive response to your mailing.
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